User Experience (UX) refers to the overall satisfaction, emotions, and attitudes of a user when interacting with a product, service or digital interface. It encompasses all aspects of the user’s interaction with the product, including usability, accessibility, design, functionality, and emotional impact. The goal of UX design is to create a seamless and enjoyable experience […]
User testing is a method used to evaluate the design and functionality of a product by having actual users interact with it and provide feedback. The goal of user testing is to identify areas for improvement and gather insights into how users interact with a product in a real-world setting. This type of testing can […]
UX Optimisation is the process of improving the overall user experience of a product or service through design and engineering practices. It involves identifying areas where the user’s experience can be improved and implementing changes to achieve a more intuitive, efficient, and enjoyable experience. This may involve changes to the user interface, navigation, flow, or […]
