Webtrends Optimize Partnership Announcement
Webtrends Optimize are pleased to announce their partnership with Kraken Data, an Australian agency who specialise in conversion rate optimisation and analytics.
Richard started working in the online space in 2000. Through his career he as worked in web development, digital marketing, product management, website analytics and conversion rate optimisation on client, agency and vendor side.
Richard has a holistic understanding of the online space and looks for solutions that give the most benefit for clients.
Advancing Analytics with Google Data Studio
We look at using Google Data Studio to increase the value you can get from your analytics. This removes some of the limitations of Google Analytics and opens up deeper insights into your website.
Google Sheets – Explore
Google recently released updates to it’s Sheets/Slides/Docs products, called Explore.
Webtrends Analytics integration for tvOS
How Kraken Data helped a client integrate Webtrends Analytics into an Apple TV tvOS app using the Webtrends API with Swift and Javascript.
ROI Calculator
A CRO ROI calculator is a great way of assessing the impact of any changes.