Video – Optimisation – Now and into the Future
Kraken Data recently presented "Optimisation, Now and into the Future" at the Melbourne meetup of Web Analytics Wednesday. [...]
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Optimisation – Now and into the Future
Optimisation - Now and into the Future Web Analytics Wednesday 18/10/2017 Kraken Data was really pleased to be able [...]
What are some of the software tools available for A/B testing?
Kraken Data is a software agnostic optimisation company that supports the best software for your particular needs. Some of the [...]
Alt Text
This HTML tag allows for the insertion of a description for an image (or any other multimedia). When a visitor [...]
Webtrends Analytics integration for tvOS
Kraken Data was approached by a client to provide a plan for integrating Webtrends Analytics into an Apple TV [...]
Conversion Rate Optimisation
Conversion rate optimisation (CRO or Conversion Optimisation) is the process of increasing the percentage of conversions from a website or mobile app. [...]
Conversion Rate Optimisation
We Are the Experts in Conversion Rate Optimisation The first thing to remember about Conversion Rate Optimisation (CRO) is [...]
AB Test Duration Calculator and Sample Size Estimation
Use this AB test duration calculator to estimate the sample size and the duration your test would need to [...]
A/B Testing
What is A/B Testing? A/B testing (which is also sometimes known as split testing or bucket testing) allows [...]
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Get In Touch With Us See how your business will benefit with Kraken Data on Your Team We [...]